Apple Store Online – Apple
\n\n
Visit an Apple Store
\n
\n Find one near you(opens in a new window)\n
\n
“,”headline”:”\n”}
};
The latest.
Take a look at what’s new, right now.
Help is here.
Whenever and however you need it.
The Apple Store difference.
Even more reasons to shop with us.
The Apple experience.
Do even more with Apple products and services.
Special stores.
Exclusive savings for businesses, school, and more.
◊◊ Qualified Purchasers receive an Apple Gift Card when they purchase an eligible Mac or iPad at a Qualifying Location. Only one Promotion Product per eligible Mac or eligible iPad per Qualified Purchaser. Offer subject to availability. While supplies last. View full terms and conditions of offer here.
This promotional Apple Education Pricing on AppleCare+ is available for eligible products purchased during the promotional period only and cannot be combined with non-promotional Apple Education Pricing. AppleCare+ attached to eligible products outside of the promotional period is not eligible for this promotional rate.
This promotional AppleCare+ Education Pricing is applicable only to two-year paid upfront AppleCare+ for iPad and three-year paid upfront AppleCare+ for Mac and is not applicable to any recurring payment AppleCare+ plans.
Apple Education Pricing is available to current and newly accepted university students and their parents, as well as teachers and staff at all levels. Quantity limits apply.
* Pricing for iPhone 14 and iPhone 14 Plus includes a $30 connectivity discount that requires activation with AT&T, T-Mobile, or Verizon.
Monthly pricing is available in the U.S, requires a 24-month installment loan, and is only available when you select Citizens One or Apple Card Monthly Installments (ACMI) as a payment option at checkout. Subject to credit approval and credit limit. Currently, carrier connection with AT&T, T-Mobile, or Verizon is required for all iPhone purchases made with ACMI from Apple Store locations only. Starting August 15, 2023, iPhone activation required with AT&T, T-Mobile, or Verizon for purchases made with ACMI at Apple Store locations, apple.com, the Apple Store app, or by calling 1-800-MY-APPLE. Taxes and shipping are not included in ACMI and are subject to your card’s variable APR. Additional Apple Card Monthly Installments terms are in the Apple Card Customer Agreement (Opens in a new window). Additional iPhone Payments terms are here (Opens in a new window). ACMI is not available for purchases made online at special storefronts or on refurbished devices. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount.
ACMI financing is subject to change at any time for any reason, including but not limited to, installment term lengths and eligible products. See https://support.apple.com/kb/HT211204 (Opens in a new window) for information about upcoming changes to ACMI financing.
◊ Apple Card Monthly Installments (ACMI) is a 0% APR payment option that is only available if you select it at checkout in the U.S. for eligible Apple products purchased at Apple Store locations, apple.com (Opens in a new window), the Apple Store app, or by calling 1-800-MY-APPLE and is subject to credit approval and credit limit. See support.apple.com/kb/HT211204 (Opens in a new window) for more information about eligible products. Variable APRs for Apple Card other than ACMI range from 15.99% to 26.99% based on creditworthiness. Rates as of June 1, 2023. If you buy an ACMI eligible product by choosing to pay in full with Apple Card (instead of using ACMI), that purchase is subject to the Apple Card variable APR, not 0% APR.
Taxes and shipping on ACMI purchases are subject to the variable APR, not 0% APR. Currently, carrier connection with AT&T, T-Mobile, or Verizon is required for all iPhone purchases made with ACMI from Apple Store locations only. Starting August 15, 2023, carrier connection with AT&T, T-Mobile, or Verizon is required for all iPhone purchases made with ACMI. Starting August 15, 2023, the ACMI installment term for new Apple Watch purchases will change from 24 months to 12 months. ACMI is not available for purchases made online at the following special stores: Apple Employee Purchase Plan; participating corporate Employee Purchase Programs; Apple at Work for small businesses; Government, and Veterans and Military Purchase Programs, or on refurbished devices. ACMI financing is subject to change at any time for any reason, including but not limited to, installment term lengths and eligible products. See https://support.apple.com/kb/HT211204 (Opens in a new window) for information about upcoming changes to ACMI financing.
See the Apple Card Customer Agreement (Opens in a new window) for more information about ACMI financing.
To access and use all Apple Card features and products available only to Apple Card users, you must add Apple Card to Wallet on an iPhone or iPad that supports and has the latest version of iOS or iPadOS. Apple Card is subject to credit approval, available only for qualifying applicants in the United States, and issued by Goldman Sachs Bank USA, Salt Lake City Branch.
If you reside in the U.S. territories, please call Goldman Sachs at 877-255-5923 with questions about Apple Card.
† Monthly pricing is available when you select Apple Card Monthly Installments (ACMI) as payment type at checkout at Apple, and is subject to credit approval and credit limit. Financing terms vary by product. Taxes and shipping are not included in ACMI and are subject to your card’s variable APR. See the Apple Card Customer Agreement (Opens in a new window) for more information.
ACMI is not available for purchases made online at special storefronts. The last month’s payment for each product will be the product’s purchase price, less all other payments at the monthly payment amount. ACMI financing is subject to change at any time for any reason, including but not limited to, installment term lengths and eligible products. See https://support.apple.com/kb/HT211204 (Opens in a new window) for information about upcoming changes to ACMI financing.
° New and qualified returning subscribers only. $6.99/month after free trial. Only one offer per Apple ID and only one offer per family if you’re part of a Family Sharing group, regardless of the number of devices you or your family purchases. This offer is not available if you or your Family have previously accepted an Apple TV+ three months free or one year free offer. Offer good for 3 months after eligible device activation. Plan automatically renews until cancelled. Restrictions and other terms apply.
Compatible hardware and software required. Not all content available in Spatial Audio with Dolby Atmos.
1. Special pricing available to qualified customers. To learn more about how to start qualifying toward special pricing, talk to an Apple Specialist in a store or give us a call at 1‑800‑MY‑APPLE.
2. $9 two-hour delivery on eligible Apple products in most metros. Offer is not available on customized Mac, engraved products, and for certain order types including orders paid for with financing or by bank transfer. Delivery times vary according to your selected delivery address, availability of your items, and the time of day you place your order. Find a store to view local store hours or see checkout for estimated delivery. A signature is required for delivery. Drivers may ask for verbal confirmation of receipt from a safe distance to satisfy the signature requirement. See https://www.apple.com/shop/shipping-pickup/ for more information.
3.
Trade-in values will vary based on the condition, year, and configuration of your eligible trade-in device. Not all devices are eligible for credit. You must be at least 18 years old to be eligible to trade in for credit or for an Apple Gift Card. Trade-in value may be applied toward qualifying new device purchase, or added to an Apple Gift Card. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade-in requires presentation of a valid photo ID (local law may require saving this information). Offer may not be available in all stores, and may vary between in-store and online trade-in. Some stores may have additional requirements. Apple or its trade-in partners reserve the right to refuse or limit quantity of any trade-in transaction for any reason. More details are available from Apple’s trade-in partner for trade-in and recycling of eligible devices.
Restrictions and limitations may apply.
⁺ New subscribers only. $10.99/month after trial. Offer available for a limited time to new subscribers who connect an eligible device to an Apple device running iOS 15 or iPadOS 15 or later. Offer good for 3 months after eligible device pairing. No audio product purchase necessary for current owners of eligible devices. Plan automatically renews until cancelled. Restrictions and other terms apply.
We approximate your location from your internet IP address by matching it to a geographic region or from the location entered during your previous visit to Apple.
Sales, Usage & Finances (2023)
By
Daniel Ruby
/ July 19, 2023 July 19, 2023
The first iPhone came in 2007, and it took the world by storm. The iPhone revolutionized the worldwide smartphone business by introducing novel features such as touchscreen displays and virtual keyboards.
The launch of the iPhone forced competitors to develop new products and operating systems in order to meet the new market demands.
Although it’s been 15 years since the first iPhone hit the market, it remains one of the most-sold mobile devices in the world, with 55.2 million iPhone units shipped in the first quarter of 2023 alone. More than 2.29 billion iPhones have been sold to date.
iPhones currently have a 27.6% of the world’s smartphone market share. With such a huge market share, marketers worldwide need to know the facts and figures around it. I have compiled all the important iPhone statistics for marketers and iPhone lovers in this post.
Excited? Let’s get into it.
Key iPhone Statistics (2023)
- There are more than 1.46 billion active iPhone users worldwide as of 2023. They account for 21.67% of the world’s total smartphone-using population.
- 55.2 million iPhone units were sold in the first quarter of 2023 while 225.
3 million units were shipped in 2022. - Over 2.295 billion iPhone units have been sold to date.
- iPhones held a 21% share of total smartphones shipped in Q1 2023.
- 51% of iPhone users are females, while 49% of iPhone users are males.
- iPhone has a 27.6% market share in the global smartphone industry as of Q2 2023.
- iPhones have a 57.77% market share in the US smartphone industry as of Q2 2023.
- Apple registered $211.99 billion in revenue in the first two quarters of 2023.
- Apple collected $117.11 billion in revenue from iPhone sales in the first two quarters of 2023.
3 million units were shipped in 2022.How Many iPhone Users Are There In The World?
- There are over 1.46 billion iPhone users in the world as of 2023.
This is an extraordinary 44276.9% increase since the last decade. There were just 329 million iPhone users back in 2013.
This number is further predicted to reach 1.56 billion by the end of 2023.
Here is the overview of iPhone users in the world over the years
| Year | No. of iPhone users |
| 2010 | 60 million |
| 2011 | 115 million |
| 2012 | 206 million |
| 2013 | 329 million |
| 2014 | 442 million |
| 2015 | 569 million |
| 2016 | 710 million |
| 2017 | 814 million |
| 2018 | 888 million |
| 2019 | 948 million |
| 2020 | 1 billion |
| 2021 | 1. 23 billion |
| 2022 | 1.36 billion |
| 2023 | 1.46 billion |
| 2024* | 1.56 billion |
Number Of iPhone Users In The United States
- There are 135.97 million iPhone users in the United States, which is a 9.03% increase since 2022.
Here is the table showing the number of iPhone users in the United States over the years:
| Year | Number of iPhone Users in the US |
| 2012 | 44.53 million |
| 2013 | 57.8 million |
| 2014 | 72.3 million |
| 2015 | 82. 5 million |
| 2016 | 90.1 million |
| 2017 | 97.2 million |
| 2018 | 101.9 million |
| 2019 | 105.2 million |
| 2020 | 113.5 million |
| 2021 | 116.3 million |
| 2022 | 124.7 million |
| 2023 | 135.97 million |
Share of iPhone Users Among Other Smartphone Users In The US
- 50% of smartphone users in the United States use an iPhone. This figure was 48.7% in 2022.
Here is a table showing the share of iPhone users among U.S. smartphone users throughout the years:
| Year | Share of iPhone Users |
| 2014 | 42. 3% |
| 2015 | 43.3% |
| 2016 | 43.5% |
| 2017 | 44.2% |
| 2018 | 45.1% |
| 2019 | 45.2% |
| 2020 | 45.3% |
| 2021 | 46.9% |
| 2022 | 48.7% |
| 2023 | 50% |
iPhone Shipment Statistics
- Apple shipped around 55.2 million iPhone units in the first quarter of 2023.
last year, apple made a total of 225.3 million iPhone shipments.
This number was 240 million in the year 2021.
Here is a table showing the number of iPhones shipped since 2010:
| Year | No. of iPhones shipped |
| 2010 | 47.4 million |
| 2011 | 93.1 million |
| 2012 | 135.8 million |
| 2013 | 153.4 million |
| 2014 | 192.7 million |
| 2015 | 231.5 million |
| 2016 | 215.4 million |
| 2017 | 213.3 million |
| 2018 | 208.8 million |
| 2019 | 191 million |
| 2020 | 206.1 million |
| 2021 | 240 million |
| 2022 | 225. 3 million |
| 2023 (as of Q1) | 55.2 million |
- Apple shipped 20 million iPhones in North America in the First Quarter of 2022.
- In the first quarter of 2022, Apple supplied roughly 1 million ‘made in India’ iPhones in the nation. That is an increase of 50% y/y in the Indian market.
iPhone Market Share Statistics
- iPhone has a 21% market share in the global smartphone industry as of 2023.
- iPhone has a 52% market share in the US smartphone industry as of 2023.
- iPhone has a 20% market share in China as of 2023.
- iPhone has a 3.55% market share in India as of 2023.
Below is the table showing the iPhone’s Market share in Different regions of the World:
| Region | iPhone Market Share |
| Worldwide | 27. 6% |
| North America | 54.76% |
| South America | 14.33% |
| Asia | 15.94% |
| Europe | 35.84% |
| Oceania | 55.55% |
| Africa | 14.18% |
- If we look at the data from June 2021 to July 2023, iPhone has an average market share of 55.94% in the United States
Below is the table of the iPhone’s Market share in the US over the years:
| Year | iPhone’s Market Share in the USA |
| 2010 | 42.79% |
| 2011 | 58. 78% |
| 2012 | 50.49% |
| 2013 | 51.7% |
| 2014 | 49.54% |
| 2015 | 51.86% |
| 2016 | 53.7% |
| 2017 | 54.42% |
| 2018 | 59.91% |
| 2019 | 55.55% |
| 2020 | 61.07% |
| 2021 | 59.15% |
| 2022 | 56.69% |
| 2023 (as of Q1) | 52% |
- iPhone’s Market share in China stands at 20% as of July 2023.
Here is a table showing the iPhone’s Market Share in China from June 2021 to June 2022:
| Time of Year | iPhone’s Market Share |
| June 2021 | 21.95% |
| July 2021 | 20.84% |
| August 2021 | 20.68% |
| September 2021 | 20.47% |
| October 2021 | 18.99% |
| November 2021 | 19.28% |
| December 2021 | 21.08% |
| January 2022 | 20.84% |
| February 2022 | 20. 44% |
| March 2022 | 20.27% |
| April 2022 | 21.37% |
| May 2022 | 23.36% |
| June 2022 | 23.96% |
| February 2023 | 23.97% |
| July 2023 | 20% |
Source: Statcounter
iPhone Users Demographic
- 51% of iPhone users are females, while 49% of iPhone users are males.
- iPhones are most popular in the 16-34 year age group.
- 35% of people who use an iPhone have an Apple Watch too.
Most Popular Apps on iPhone
- TikTok was the most downloaded free app on iPhones in 2022.
Here is a list of the Most Downloaded free iPhone Apps in 2022:
| Rank | App Name |
1. |
Tik Tok |
| 2. | Youtube |
| 3. | |
| 4. | Snapchat |
| 5. | |
| 6. | Messenger |
| 7. | Google maps |
| 8. | Gmail |
| 9. | Zoom |
| 10. | Amazon Shopping |
- TikTok is the most popular iPhone app in terms of revenue.
Here is the list of the top 10 most popular iPhone Apps (in terms of revenue)
| iPhone App | Revenue |
| Tik Tok | 37. 66 million |
| Tinder | 23.68 million |
| Honor of Kings | 22.27 million |
| Uma Musume Pretty Derby | 19.56 million |
| Game For Peace | 18.49 million |
| Genshin Impact | 17.64 million |
| Monster Strike | 16.59 million |
| Dragon Ball Z Dokkan Battle | 15.9 million |
| Roblox | 15.49 million |
| Disney + | 14.9 million |
Apple’s iPhone Revenue Statistics
- Apple generated $117.11 billion in revenue from the sales of iPhones in the first two quarters of 2023.
iPhone sales accounted for 54% of Apple’s total revenue at this time.
Let us take a close look at how much Apple is making by selling iPhones and how much it is contributing to its total revenue:
| Year | iPhone Revenue | Share in Apple’s Total Revenue |
|---|---|---|
| 2009 | $13.033 billion | 30.16% |
| 2010 | $25.179 billion | 38.31% |
| 2011 | $45.998 billion | 43.61% |
| 2012 | $78.962 billion | 51.14% |
| 2013 | $91.279 billion | 53.08% |
| 2014 | $101. 99 billion |
56.19% |
| 2015 | $155.04 billion | 65.95% |
| 2016 | $136.7 billion | 62.48% |
| 2017 | $141.32 billion | 60.46% |
| 2018 | $166.27 billion | 61.80% |
| 2019 | $142.381 billion | 53.89% |
| 2020 | $137.78 billion | 48.95% |
| 2021 | $191.973 billion | 51.9% |
| 2022 | $205.49 billion | 51. 52% |
| 2023 (as of Q2) | $117.11 billion | 27.56% |
Related Read:
- Startup Statistics
- Affiliate Marketing Statistics
- Snapchat Users
- Twitch Users
- Digital Marketing Statistics
- SEO Statistics
Conclusion
I hope you got a gist of how popular iPhones are globally. With 1.46 billion users, it has maintained a constant stronghold in the smartphone industry.
I will keep updating this space with more facts and figures in the future as I get my hands on more data. Let me know if I missed anything or if I need to include something here!
FSB told about the use of the virus in the iPhone by the US special services to spy on the Russians
org/BreadcrumbList”>
-
Andrey Zlobin
Editorial Forbes
-
Roman Rozhkov
Editorial Forbes
The FSB reported on an uncovered intelligence operation by the US intelligence agencies, carried out with the help of a virus in the iPhone software. According to the agency, the phones of several thousand Russians were infected, including diplomats working in NATO countries
The Federal Security Service has uncovered a US intelligence operation conducted using Apple mobile devices, the FSB Public Relations Center reported./cdn.vox-cdn.com/imported_assets/845437/unlocked-iphone-4.jpg)
The intelligence service claims that in the course of measures to ensure the security of the telecommunications infrastructure, it discovered anomalies that are typical only for users of Apple smartphones.
The FSB did not specify what anomalies they are talking about. But she said that they were caused by the work of malicious software that “uses software vulnerabilities provided by the manufacturer.”
Related material
According to the FSB, several thousand iPhones with SIM cards not only of subscribers in Russia, but also those registered to Russian diplomatic missions in NATO countries, former Soviet republics, Israel, Syria and China were infected.
Related material
The FSB believes that Apple is helping US intelligence agencies spy on individuals of interest to the White House.
A gadget, like software, is prone to vulnerabilities and does not deserve total trust in terms of protection against cyber threats, and the iPhone is no exception, Denis Kuvshinov, head of the Positive Technologies security expert center’s cyber threat research department, told Forbes. “An attacker can steal all user data stored on a smartphone in a few minutes by simply sending a special SMS or a link that activates an unknown vulnerability in the system and gives the hacker full access to the functions and data of the phone,” he explained. According to experts, sometimes attackers do not just steal personal data, but spy on their victims in real time – listen in on conversations, read SMS and messages in instant messengers.
In May, the US Department of Justice announced that the Federal Bureau of Investigation detected and neutralized malware called Snake, which was used by the FSB for cyber espionage.
For almost 20 years, a branch of the FSB has used various versions of the Snake program to steal documents from hundreds of computer systems in at least 50 countries, including NATO members, journalists and individuals of interest to the Russian authorities, according to the US agency.
Why America can’t make iPhones
Photo: The Register.
In the dormitory of workers who assemble iPhones. These people receive about $20 a week. Photo: Kotaku.
‹
›
View full size
This question is asked by the American journal MIT Technology Review.
Indeed, why are smart mobile phones designed in the US made in China? A few years ago, President Obama asked this question to Steve Jobs, the founder and CEO of Apple Corporation. Jobs’ answer was this: it’s not just that in China you can pay workers less, although they are quite skilled and diligent. Plants there are more flexible, production is quickly reconfigured when the next new product appears.
Tooling changes faster than in the USA, component manufacturers switch to a new product faster.
Okay, but let’s imagine that Jobs, under pressure from the president, persuaded one of the Chinese manufacturers to open a factory in the US, or decided to start producing his phone himself. In principle, this is possible, some of the most advanced laptops of the same “Apple” are made in the USA.
As of July 2016, the price of the latest iPhone model in the US was $399, of which the cost of parts is $156. So, a screen with a protective glass and chips that control the display of the image costs about $20. The modem, memory and the entire radio part (receiver, transmitter and amplifier) - $ 15 each, the chips that control the operation of the batteries – about $ 7. Assembly costs (according to various estimates) 4-10 dollars. If iPhones are assembled in the USA, while still receiving components from all over the world (and mainly from China), then the iPhone SE model, according to economists, will rise in price by 30-40 dollars.
Mainly not because of higher wages in America, but because of the increased cost of shipping components to the assembly site (it is cheaper to bring a finished phone from China to the US than a handful of parts from different factories around the world).
Well, what if the parts are made on American soil? In total, Apple has 766 suppliers of components for all products, including tablets and laptops (of which 346 in China, 126 in Japan, 69 in the US and 41 in Taiwan). The most complex components – processors and other microcircuits – are developed in the USA, almost all the machinery for their production plants is made there, but the production itself has been moved to other countries. Jason Dedrick, a professor at the University of Syracuse, New York, has calculated that if you move the production of iPhone components to the United States, but still buy raw materials for them in global markets, the phone will rise in price by about $ 100.
Imagine now that Apple wants to achieve complete independence from other countries.